On Friday, July 24, the U.S. convenience store industry will unite for the eighth annual 24/7 Day, a nationwide celebration recognizing everyday heroes—including first responders, EMTs, doctors, nurses, 9-1-1 professionals, and American Red Cross volunteers—who selflessly serve their communities around the clock. This year, Weigel’s will offer a $7 W Menu Item for $2.47. The meal includes a Pizza Slice, Doritos 1.75oz, & Mountain Dew 20 oz to anyone with Valid service ID or uniform! To thank them for all they do and offer a visible show of gratitude from an industry also known for its 24/7 support of communities.
The event is organized by the NACS Foundation, and this year’s theme, “Serving Up Thanks,” speaks directly to the unique relationship between the convenience industry and first responders. As some of the only stores open around the clock, especially in times of emergency or disaster, the convenience industry has a front-row seat to the bravery, sacrifice and dedication first responders show their communities without asking anything in return. In honor of this, across the country, more than 100 convenience retailing companies and brands representing more than 30,000 stores in all 50 states will serve up tokens of thanks – including free coffee, free meals or branded merchandise – for first responders and Red Cross volunteers in uniform or with a valid badge.
In addition to Weigel’s offer, it is supporting this year’s 24/7 Day by encouraging community members to take part by sharing stories and appreciation for hometown heroes on social media using the hashtag #247Day. It will also be communicated via the MyWeigel’s Rewards app and on Weigel’s social media pages.
