Publishing marketer Caitlin Hamilton Summie will lead a Knoxville Writers’ Guild (KWG) sponsored workshop “Marketing for Small Press Authors and the Self-Published” on Saturday, Aug. 20, from 1-3 p.m. at Central United Methodist Church.
Hamilton Summie will speak to writers about the basics of creating a marketing plan for their works. Other topics will include assessing resources, developing an elevator pitch, considering sales and distribution issues, and more.
The church is located at 201 E. Third Ave. Attendees should enter off of the large parking lot behind the church. Free and accessible parking is available.
“Writers with forthcoming books or writers who’d like to better understand marketing before settling on their publication plans are the perfect audience”, Caitlin said.
Cost of the workshop is $50, with members receiving a 40 percent discount and student members a 50 percent discount. You can join the nonprofit KWG at the time of registration for discounts on this and future workshops. To register, visit bit.ly/293sKVs or send a check to KWG Workshops, P.O. Box 10326, Knoxville, TN, 37939-0326.
Hamilton Summie is a book marketer and publicist who works with small and large house authors, as well as the self-published, to promote their works. She is the former marketing director of MacMurray & Beck, BlueHen Books/Penguin Putnam, and founded her own firm in 2003. In addition to marketing, she has also published both short stories and poems, and was an independent bookseller.